“Ten years of Custom have convinced us that the last thing that makes us all equal is the will to be unique. ”
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The brand's philosophy is based on Contemporary Aesthetics, and is the ability to identify, in every era, the bikes that have marked the time for the strength of their iconic image. These jewels are rethought, reinterpreted, redesigned, contaminating them with distinctive style elements, technological materials, highly engineered solutions, to build timeless, beautiful and unique products.