BRABUS AB110: I’ve Always Loved BRABUS. This Is Why.

The BRABUS AB110 is a 110-foot (33.7-metre) luxury yacht developed with AB Yachts, offering up to 7,800 hp, a claimed top speed of 48 knots and four guest cabins. Following its Monaco Yacht Show 2026 debut, TheArsenale founder Pat Meignan shares what makes this project unmistakably BRABUS.

I have always loved BRABUS.

Not simply because of the horsepower, the incredible cars or the black-on-black aesthetic that has become instantly recognizable around the world. What I have always admired about BRABUS is the attitude behind the brand. The idea that you can take something already exceptional and push it further. Make it faster, more personal, more radical, more desirable.

And above all, make it unmistakably BRABUS.

Over the years, I have watched the incredible work of Constantin Buschmann and his teams with a lot of admiration. Constantin has managed to take the extraordinary heritage created by his father and transform BRABUS into something much bigger than a tuning company. Today, BRABUS is a global luxury and performance brand with its own language, its own community and a visual identity you can recognize in one second.

So seeing the BRABUS AB110 unveiled at the Monaco Yacht Show 2026 was a very special moment for me.

Because this is BRABUS taking its maritime ambitions to another level.

BRABUS already has an established presence on the water through BRABUS Marine and boats such as the BRABUS Shadow 1200. The AB110 opens a new chapter with AB Yachts.

BRABUS AB110 yacht: specifications and performance

Developed together with AB Yachts, a brand of Next Yacht Group, the BRABUS AB110 is the centrepiece of their new jointly developed yacht range.

And they certainly haven't started small.

At 33.7 metres — 110 feet — long, the BRABUS AB110 is a genuine high-performance luxury yacht. It can be powered by three MTU 16V 2000 M96L engines producing 2,600 hp each.

Do the maths: 7,800 horsepower.

On a yacht.

Combined with a waterjet propulsion system, that power takes the BRABUS AB110 to a maximum speed of 48 knots.

For me, this is exactly where the project becomes interesting. BRABUS didn't enter the yacht industry simply to put its logo on a beautiful boat.

They brought their obsession with performance with them.

BRABUS AB110 key specifications

Technical specifications: BRABUS AB110 official announcement and AB Yachts launch announcement. Maximum power and speed refer to the stated configuration.

BRABUS AB110 exterior: carbon fibre and unmistakable design

This is perhaps what I love most about the project.

Look at the AB110 from a distance and you already understand what it is.

Carbon fibre is everywhere. Exposed-carbon wings, carbon elements around the engine air outlets, an illuminated BRABUS roof spoiler, LED roof lights and those small red details that immediately connect the yacht to the automotive universe of the brand.

It is aggressive without becoming ridiculous.

Technical but luxurious.

And incredibly BRABUS.

The company calls this its “One Second Wow” philosophy. I think that expression perfectly describes what a strong brand should achieve today. You shouldn't need to see the logo to know what you are looking at.

BRABUS AB110 interior: Masterpiece details and four cabins

The same philosophy continues inside.

The interior of the BRABUS AB110 brings the BRABUS Masterpiece universe into the world of luxury yachting.

The materials, the leather, the famous Triangle quilting, the bespoke steering wheel and even the BRABUS driver's seat create an immediate connection with the company's supercars, including the BRABUS Bodo.

But importantly, this is not a car interior dropped into a boat.

It remains a proper superyacht.

There is accommodation for up to ten guests across four cabins, including an owner's cabin and a dedicated VIP cabin. There are large indoor and outdoor social areas, an expansive sun deck and generous spaces designed around life at sea.

At the stern, the garage can carry a jet tender, a full-size three-seat jet ski and watersports equipment. Once everything is launched, the platform becomes a large sea-level beach area and lounge.

This combination of performance and lifestyle is, for me, exactly what modern luxury is becoming.

BRABUS AB95, AB110 and AB150: this is only the beginning

And perhaps the most important point is this:

BRABUS is not launching one yacht. It is launching a yacht range.

The BRABUS AB110 sits at the centre of a new three-model family developed with AB Yachts.

There will also be the 95-foot BRABUS AB95 and, at the other end of the spectrum, the spectacular 150-foot BRABUS AB150 superyacht.

The AB150 is already scheduled to make its world premiere at the Monaco Yacht Show 2027, the same year BRABUS will celebrate its 50th anniversary.

That tells you everything about the seriousness of the project.

BRABUS AB110 at the Monaco Yacht Show 2026

I also think Monaco was the perfect place to reveal the BRABUS AB110.

During the Monaco Yacht Show, Port Hercule becomes one of the most extraordinary mobility showcases in the world. Superyachts, tenders, cars, helicopters and increasingly new forms of mobility all coexist within a few hundred metres.

For someone like me, who has spent his life fascinated by everything that moves, it is probably one of the most exciting places on earth.

And this is exactly why I believe BRABUS belongs here.

Cars, motorcycles, boats — ultimately the object changes, but the emotion remains the same.

Performance.

Design.

Engineering.

Craftsmanship.

And desire.

I've always loved brands that are brave enough to leave their traditional territory without losing their identity. It is incredibly difficult to do. Too often, diversification means putting a famous logo onto an unrelated product.

BRABUS and AB Yachts have done the opposite.

They have taken the fundamental ingredients that made BRABUS famous and asked a much more interesting question:

What would BRABUS become if you took that philosophy onto the water?

The BRABUS AB110 is their answer.

7,800 horsepower. 48 knots. 110 feet. And unmistakably BRABUS.

I love it.

Pat Meignan
Founder, TheArsenale

Explore more boats and watercraft at TheArsenale.

BRABUS AB110 — Photo Gallery

Photography: BRABUS press kit.