EMBRACING THE E-BIKE REVOLUTION WITH THE E-MTB CONCEPT

EMBRACING THE E-BIKE REVOLUTION WITH THE E-MTB CONCEPT - TheArsenale

Honda, one of the latest automobile manufacturers, has taken a keen interest in the rapidly expanding e-bike market and has unveiled a strikingly designed model at the Japan Mobility Show in Tokyo. The compelling concept dubbed the e-MTB, is an impressive hybrid electric bike that closely resembles a trial bike, combining both motorcycle and mountain bike elements. Honda, rather than reinventing the wheel, has put substantial emphasis on design aesthetics, rendering a cycle that promises a unique blend of style and performance.

Driven by the soaring popularity of bicycle sales amid struggling global car sales, Honda made use of renowned manufacturers for the technical parts of the e-MTB Concept. The exact details about the engine remain uncertain, with speculations hinting at a drive system from Brose, a Germany-based company. The prototype presented by Honda integrates advanced components such as a SRAM Eagle AXS drivetrain, a Shimano braking system, Fox suspensions, and a RockShox Reverb AXS seatpost.

As of now, Honda has not confirmed whether the e-MTB Concept will be available for purchase, however, the prospects look hopeful. The company successful assembly of the bike in front of a live audience during the Japan Mobility Show points towards possibilities of a rapid sale. Further suggestive of an impending market entry, is the robust preparations by the Honda marketing department. The focus of this electric mountain bike is to promote sustainable, enjoyable, and family-oriented mobility—an approach that seeks to transform everyday life with the fun of two wheels.

📷: HONDA