Infiniti Prototype 10 Concept
The Infiniti Prototype 10 concept is a single-seat electric speedster that pays homage to the golden age of open-cockpit competition cars, unveiled at the 2018 Pebble Beach Concours d'Elegance. Designed under the direction of executive design director Karim Habib, the concept translates the raw excitement of mid-century racing machines into a vision for Infiniti's electrified future.
Design Inspired by the Classic Speedster
Where traditional performance cars hide their powertrains behind aggressive grilles, the Prototype 10's fully electric drivetrain allows its front end to be sculpted into a clean, projectile-like form. The long bonnet stretches forward with a sense of purpose, the open cockpit frames the driver with minimalist precision, and a dramatic tail fin rises behind the single seat, echoing the aerodynamic sculptures of 1950s and 1960s race cars.
The body structure draws on an origami-inspired approach, with aluminium surfaces folded and shaped as if they were Japanese paper. Every line is intentional, every crease carries a function. Infiniti's steer-by-wire Direct Adaptive Steering removes the need for a traditional steering column, freeing the cockpit to feel even more focused and race-derived. The interior features a four-point harness, carbon fibre steering wheel struts and a compact instrument display.
Electric Performance as a Design Language
Infiniti confirmed a large electric motor and battery pack but withheld detailed output figures, positioning the Prototype 10 as a design and engineering statement rather than a production-ready specification sheet. That restraint is deliberate: the concept exists to demonstrate that Infiniti's future electric vehicles can inherit the emotional intensity of combustion-era performance icons while embracing zero-emission technology.
The e-POWER hybrid and pure electric vehicles that follow in its wake are meant to carry this DNA forward, proving that the transition to electrification does not require abandoning the visceral appeal that defines great driver's cars. As Top Gear noted, the Prototype 10 is as much a statement of intent as it is a rolling concept.
A Vision for the Future of Electrified Driving
The Prototype 10 sits within a broader movement of electric concept cars that challenge the idea that sustainability and excitement are in conflict. Brands like Apex with the Apex AP-0 electric sports car and RAESR with the RAESR Tachyon Speed electric hypercar are pursuing similar ground: track-focused, zero-emission machines that prioritise the driver experience above all else.
For those drawn to electric cars that treat performance as their primary purpose, the broader TheArsenale cars collection brings together some of the most compelling electric and concept vehicles available, including TheArsenale's own renewable-energy vehicle selection. The Infiniti Prototype 10 may remain a concept, but the ambition it represents is very much in production.
