Jacob & Co Bugatti Chiron Tourbillon
The Jacob & Co Bugatti Chiron Tourbillon is the ultimate Bugatti watch: a mechanical sculpture of 578 components with a miniature, animated W16 engine on the dial and a tourbillon shaped after the Bugatti grille. Prices start around $280,000 and climb past $1.5 million for the rarest sapphire-crystal versions, making it one of the most extreme automotive timepieces ever built. Here is what makes this Bugatti Chiron watch so special.
Why a Jacob & Co Bugatti watch?
If you build a watch named after the Bugatti Chiron, you need to have the guts to back it up, and that is exactly why a brand like Jacob & Co naturally comes to mind. Jacob & Co is known for turning hypercars into wearable haute horlogerie, and this collaboration is the centrepiece of that philosophy. You can see the full collection on the official Jacob & Co timepieces page.
What is inside the Bugatti Chiron Tourbillon?
The base of the watch is a movement modeled after the 16-cylinder engine that powers the Chiron, trying to represent the immense power of the motor in a refined movement. Made out of 578 separate components, the complicated watch uses parts that look like pistons and a crankshaft, with the W16 block animating at the press of a button. Jacob & Co took a full year to develop a tourbillon cage that allows for a full view of the rotating escapement, shaped after the grille of the Bugatti. As Robb Report notes, that engineering is exactly why the piece carries a supercar-level price tag.
How much does the Bugatti Chiron watch cost?
The watch comes in a black colorway with Chiron blue accents that make it a complete horological representation of one of the greatest cars to ever hit the asphalt. Pricing reflects that rarity: entry versions sit around $280,000 to $560,000, while gem-set and full sapphire-crystal one-off pieces reach roughly $1.5 million. It is a hand-built, made-to-order grand complication rather than a series-production watch.
Collectible watches and Bugatti pieces at TheArsenale
If a Bugatti Chiron watch sparks your love of automotive horology, TheArsenale curates limited-edition timepieces and motorsport collectibles you can actually own. Explore the watches collection, including the Anicorn x TheArsenale designer watch and the space-inspired Moon Time NASA watch, or display your collection in the Ferrari Engine Block watch winder. Bugatti enthusiasts can also browse the RIOCAM Bugatti EB110 art piece and the PG x Bugatti carbon bike.
