The Vidde Alfa electric snowmobile is set to redefine the experience of traversing snowy terrains. Launched by Vidde Mobility and designed in collaboration with the storied Italian design firm Pininfarina, the Vidde Alfa stands out as a trailblazer in the snowmobile industry with its ambitious promise to eliminate the characteristic noise pollution and carbon emissions plaguing traditional models. Rooted in the company's sustainability values, the Alfa aims to conquer the snowfields with its groundbreaking silence and eco-friendly performance. Founder Christian Lystrup unveiled Vidde Mobility in 2021 with a declarative goal: to curtail the 30 megatons of CO2 emitted annually by over ten million terrain vehicles worldwide, a figure which starkly contrasts with Sweden's total emissions.
Crafted to endure the extremes, the Alfa showcases a specialized battery heating system that allows operation in temperatures as low as -39° Celsius, ensuring reliability in the harshest of Arctic conditions. This innovation highlights Vidde's commitment to performance without compromise, as the heating system is a vital feature for users in arctic climates where such temperatures are not uncommon. By focusing on sustainability from the onset, Vidde has positioned the Alfa not only as a tool for leisure and necessity but also as a responsible choice for the future.
The design of the Vidde Alfa is informed by durability and a high-tech aesthetic. With its sleek finish and distinctive color palette of bold orange grab handles against industrial black treads, it exudes modernity while also considering longevity. Kristine Lium, Vidde's head of Design and Sustainability, emphasizes the need for products that are sustainable throughout their lifecycle. This forward-thinking approach aligns with Pininfarina's ethos, as stated by VP of Experience Design Xavier Blanc Baudriller, ensuring that the snowmobile addresses both today’s demand and tomorrow’s expectations. With the initiation of pre-series production and a starting price of €26,200, Vidde Mobility is steering toward a future where the snowy landscapes can remain undisturbed, promising a quieter, cleaner natural experience with the advent of the Vidde Alfa.
📷: VIDDE MOBILITY
