Hookie Co.'s Magpie is a restrained, intelligence-first custom built on a Ducati Scrambler Icon 800, conceived by the German workshop as a tribute to one of the most clever birds in nature. Where many custom builds chase visual extremes, the Magpie takes the opposite approach: every upgrade is purposeful, every part earns its place, and the resulting motorcycle is one that rewards a trained eye over a passing glance.
What Did Hookie Co. Change on the Ducati Scrambler 800?
Hookie Co. stripped the Ducati Scrambler Icon 800 to its essentials and rebuilt it with a series of considered upgrades. The factory side covers were replaced with new aluminium panels, and the rear end was redesigned to integrate a flush LED brake light. A custom fuel tank replaces the original and flows smoothly into an Alcantara-covered seat, giving the profile a unified, purposeful silhouette.
Components and Peripherals
The detail work on the Magpie is equally deliberate. Kellermann Atto turn signals are among the smallest and most precise units available for custom builds. Motogadget M.view mirrors replace the originals with a cleaner, bar-end solution. LSL handlebars and updated clutch and brake levers tighten the control interface, and Hookie's own in-house licence plate mount closes out the rear. According to coverage at Hi Consumption, the build is defined by aggregated refinement: slight improvements across every part that accumulate into a genuinely redefined machine. Hookie Co. also produces design kits for the Ducati Scrambler platform, as documented at Overland Expo.
Explore Ducati and Custom Motorcycles at TheArsenale
Hookie Co. is one of the most consistent custom workshops operating today. TheArsenale carries the full motorcycle collection including several Ducati builds and Hookie Co. creations. Discover the Custom 3D Printed Ducati Scrambler 800, the Ducati Scrambler MotoKit, and the Hookie Co. BMW R nineT Scrambler MotoKit for more of the workshop's approach to intelligent, precision-focused custom motorcycling.
