Peugeot Design Lab has revived the retro spirit of its iconic 504 Coupe with an electrifying concept that blends vibrant design and cultural homage. Unveiled as a bold tribute to the French hip-hop group 113, the pink Peugeot 504 Coupe draws inspiration from their unforgettable 2000 performance at the Les Victoires de la Musique awards. The concept vehicle reimagines the original car's legacy with a wide, aggressive stance and flashy details, such as pink vinyl-styled hubcaps adorned with repetitive 113 logos. Accentuating its sleek, modern aesthetic, the design team installed a distinctive double rear wing with "PEUGEOT" imprinted atop, making the car a head-turning presence on any racetrack or stage.
The interior of the pink Peugeot concept continues this theme of playful creativity. Checkered pink and blue prints adorn both the seats and the flooring, complementing the vibrant exterior. The design team carefully balanced retro-inspired touches with futuristic details, such as chunky tires and extended, low front bumpers, which create a functional yet flashy look. For motorsport enthusiasts, the car’s upgraded features—like its enhanced size and geometry—make it a more formidable presence than its predecessor. Although conceptual at present, the reimagined Peugeot 504 continues to amplify the group’s legacy and creatively bring this vintage design into the modern age.
Apart from the flashy pink variant, Peugeot Design Lab has crafted additional concept iterations, each with its own identity. The black model, for example, is entirely optimized for drifting, with elongated tires and a sleek, racing-ready appearance. Meanwhile, the silver version adds a more nuanced take on vibrancy with colorful elements, including tinted yellow windows and red and blue on the exterior. With every version, the designers honor the 504's timeless appeal while infusing new layers of artistry and functionality. Presently, these cutting-edge sketches remain conceptual, sparking excitement for what could be a groundbreaking addition to the world of automotive design.
📷: PEUGEOT DESIGN LAB
