In its 116-year history, the Italian automaker Lancia is undergoing a new rebirth that entails turning entirely electric. The Stellantis subsidiary launched a ten-year strategy at the "Design Day" event that would see the introduction of three custom Lancia EVs between 2024 and 2028.
Lancia shared an intriguing-looking automobile sculpture that embodies the radical design we will see in all three of the next models, despite the fact that it didn't publish any images of its upcoming EVs. Find out more below.
"Today is the start of our renaissance, which will amaze Lancia fans all over the world. Lancia will once again be a desirable, respected and trusted brand in the elite European market."
These are the words of Luca Napolitano, the director of Lancia, during the presentation of the design of the Lancia Lancia Pu+Re Zero, the new car that will inspire the short-term future of the 116-year-old Italian brand.