Telo, the revolutionary compact electric truck designed by Yves Béhar, is set to challenge the traditional norms of automotive design. Unlike the massive and imposing American pickup trucks, Telo offers a refreshing take on the concept, providing the seating and storage space of a Toyota Tacoma within the compact footprint of a Mini Cooper. The brainchild of two seasoned auto industry veterans, Jason Marks and Forrest North, Telo was conceived with a vision to be both city-friendly and adventure-ready.

One of Telo's most striking features is its hidden motor, cleverly tucked away inside a flat skateboard-like base. This innovative design allows the driver to be positioned more forward, creating extra space for a roomy backseat and cabin area. Despite its cozy build, Telo surprises with its ability to accommodate large items such as surfboards, showcasing its practicality and versatility.

Critics have marveled at Telo's unconventional and gadget-like appearance, a testament to Yves Béhar's expertise in industrial design. As the truck enters the market, it faces the challenge of convincing American consumers to embrace this European-inspired design. Nevertheless, if Telo can pass rigorous safety tests and gain widespread acceptance, it holds the potential to disrupt the dominating pickup truck market.

The creators of Telo have ambitious plans, aiming to hand-build 500 units in the next two years. With pre-orders starting at $152, reflecting the truck's length in inches, the company offers a fully refundable option for those who may have second thoughts. As Telo paves the way for a more compact and sustainable future in the automotive industry, it will be exciting to see how this cute yet formidable electric pickup captures the hearts of drivers seeking innovation, efficiency, and style.

📷: TELO TRUCKS